[RFC] PTBR-20: susu.club <> PoolTogether

[RFC] PTBR-20: susu.club <> PoolTogether( Launch in Ghana & Kenya )

Start Date August 14st, 2024
Duration of Work 6 months
Budget $60,000

Susu is a term in Ghana, used to describe Savings and Credit Cooperatives( SACCOs ). It is a common way for people to save money in places where there may not be access to traditional banking.

susu.club is built on top of the Pooltogether protocol and is designed to provide a better experience & security for these kinds of financial services.

susu.club uses account abstraction( gasless smart accounts ) w/ email logins( embedded wallets ) and third party cash on & off ramps to bring SACCOs operations onchain.

Using susu.club members primarily in emerging markets, like Ghana, Kenya, South Africa, Nigeria and more can onramp USDC stablecoins with cash, and magically have it deposited into a special( 50/50 Yield/Prizes ) susu.club <> PoolTogether USDC vault on Base

Scope of Work

Motivation( Why susu.club <> PoolTogether? )

susu.club is focused on onboarding non-crypto natives & SACCOs in emerging markets at its start, giving PoolTogether a strong foothold in African countries like Ghana and Kenya. susu.club aims to serve the ā€œunbankedā€, change at this level could potentially spark change in the thinking & use of onchain assets in the region, proving why they are better and more practical for fintech applications & systems. Having PoolTogether power this service in Africa, alongside Coinbase Smart Wallet, Privy and Biconomy puts the protocol in a good position to benefit from the growth this user group will see in the coming months and years.

Goal

To actively build & reimagine what SACCOs operations could look like onchain w/ susu.club as the model for this experiment. The goal is to provide users the more simple values of DeFi without having to worry about knowing what crypto isā€¦becoming the go to infra provider for simple community savings accounts with a recognizable web2 user experience.

Milestones & Deliverables

  • Develop GTM for susu.club( Onboarding susu.club Members ).
    Create & execute a marketing plan, refine the susu.club brand, and create marketing materials. Run onboarding sessions resulting in the onboarding of 1000 users in 3 months. Make walkthroughs for getting their first funds onboarded & setup on susu.club, show them what they can win, how/when they can claim their rewards. Includes defining an incentive program( deposit $5 get $5 for first 100-500 users? ) and creating strategies to promote the campaign.

  • Onboarding Susu Collectors
    Susu collectors are the ā€˜mobile bankersā€™ who work for the SACCOs collecting deposits from all their members spread across the local community. Itā€™s a very hectic job that involves walking & standing all day. They may very well be the lifeline of SACCOs operations, the whole chain is impossible to run without them as it stands now! The goal is to design and Run onboarding sessions with 20 susu collectors. Develop business models that attract susu collectors, teach them the basics of PT including prizes and yield, get them setup and ready to act as ā€˜agentsā€™ in the system, onboarding members to susu.club

  • Community Education, Management & Meetups
    Create & Manage WhatsApp groups w/ the two main interest groups, i.e. susu.club members & susu collectors alongside other management from SACCOs. Plan & organize monthly ā€˜pool partyā€™ meetups creating a better bond and familiarity with the problems, goals & user groups we are building for.

  • Building and Strengthening susu.club mobile app & website
    Build out final code needed to allow for claiming bonus rewards, and withdrawing funds to cash, etc. Integrating more third party cash ramps to cover diversified regions & offer more competitive rates and fees for club members. Also in order to provide the best experiences and ease availability to mobile users, will be beginning work on react native expo app deployments for Android and iOS devices & expected to have them live in the respective app stores before the end of the funding period.

  • Apply for Grants
    Build relationships w/ & Apply for 3+ grants for future funding from Base, Circle, Biconomy, Moonwell and Optimism. Grants should be aimed at sponsored gas for club members, continuing to fund development & scaling up of susu.club, not to forget incentives for onboarding so the club can grow its audience after this PTBR has ended.

Team & Timeline

@geeloko - Product Development and Operations
@TBD - Design & Community

Past Ecosystem Contributions

susu.club Contributions( pre-PTBR )

The timeframe of this request is expected to last six months, featuring weekly team updates with the council.

Budget

Below highlights the general budget for a growing team & their operational expenses as well as a specified allocation for suPrzUSDC Vault Sponsorship( funds will be held in a multisig safe signed by community teamsā€™ selected delegate & return to the treasury at the end of PTBR timeframe )

Amount Token Budget
35000 USDC Team
25000 USDC Vault
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You got all my feedback during the past council and swim meets - Iā€™m in full support.

lgtm!

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