[RFC] PTBR-25: Watchman Labs

:rotating_light: PTBR-25: Watchman Labs :rotating_light:

  • Start Date: January 1, 2025
  • Duration of Work: 6 months
  • Budget: $40,000 USDC

Summary

Over the last two months, Watchman Labs successfully contributed to the growth and visibility of the PoolTogether Protocol through new partnerships, innovative tooling (e.g., Timalytics), and advocacy at high-impact events. By collaborating with platforms like Giveth, Beefy, Yearn, and Gnosis, we’ve increased TVL and user engagement, reinforced PoolTogether’s multi-chain presence, and built new tools to grow Prize Pool Contributions (PPC).

Over the next six months, Watchman Labs will continue to:

  1. Drive Prize Pool Contributions (PPC) by deepening key partnerships (Gnosis, Beefy, Yearn, World Chain, Giveth).
  2. Develop and steward new sponsorship campaigns, including Gnosis’s vault sponsorship and a potential doubling of their existing $200k deposit.
  3. Expand PoolTogether’s visibility by representing the protocol at NYC events, World Chain hack days, and through ongoing video series.
  4. Pursue the 72K OP bonus on Optimism by working toward $6 million TVL on an LST vault.
  5. Further develop Timalytics and other tools to increase transparency, measure contributions, and help users discover prize opportunities.

This proposal outlines our accomplishments, next-phase goals, milestones, and a $40,000 USDC budget request for six months of work.


Recent Wins (Last 2 Months)

  • PoolTogether X Giveth Frontend
    Introduced General Magic to the PoolTogether Community which resulted in a proposal to create a streamlined UI for the PoolTogether x Giveth integration.

  • Secret Features Video Series
    Produced new videos featuring partnerships with Yearn and Beefy. Sparked community interest: many users said “I never knew!?” indicating successful awareness-building.

  • Gnosis Partnership Progress
    Built momentum on the Gnosis Safe depositor campaign—this resulted in a 200k sponsorship that has attracted an additional 740k in TVL. Work continues to encourage a doubling of Gnosis’s sponsorship.

  • Optimism LST Vault Initiative
    Positioned PoolTogether to claim 72k OP if an LST vault on Optimism reaches $6 million TVL. We didn’t lose the incentive, we just need to find a yield bearing LST vault on Optimism and incentivize it with POOL!

  • Conference & Hack Day Advocacy
    Represented PoolTogether at two World Chain Hack Days—growing brand exposure and building developer interest.

  • Timalytics MVP
    Launched a first-of-its-kind leaderboard for Prize Pool Contribution (PPC), Prize APR, and Bonus Reward APR—which created prize pool contribution transparency and increased competition (@Lonser and @tim are fighting right now!!).

  • World Chain Mini App Testing
    Served as an official tester for the PoolTogether World Chain Mini App, ensuring a smooth user experience (and nearly sacrificing a retina in the process!).

These achievements illustrate our ongoing commitment to unlocking new avenues for TVL growth, forging key partnerships, and raising overall ecosystem awareness.


Next Six Months: Scope of Work

1. Accelerate PPC & TVL Growth

  • Launch on World Chain
    Finalize and promote the PoolTogether Mini App, rallying both existing PoolTogether users and the broader World Chain community.

  • Steward Gnosis “Points for Safe” Campaign

    • Oversee the distribution of points for Safe users depositing to the Gnosis vault.
    • Pursue doubling of Gnosis’s current $200k sponsorship to $400k or beyond, capitalizing on strong early results (740k in TVL so far).
  • Secure 72k OP on Optimism

    • Aggressively market the LST vault to reach $6 million TVL, unlocking the 72k OP incentive.
    • Collaborate with partners (Lido, Rocket Pool, and other LST protocols) to deepen liquidity and user adoption.
  • Drive At Least $40k in Additional PPC
    Through direct contributions, partner incentives, and user campaigns, we aim to bring in at least $40k in new Prize Pool Contributions over this six-month period.

2. Partnership Building & Event Advocacy

  • Strengthen Partnerships with Yield Aggregators
    Continue working with Beefy and Yearn on new vaults or enhancements that highlight PoolTogether’s yield opportunities.

    • Deploy user-facing educational materials and video content to showcase synergy.
  • NYC & Global Events
    Represent PoolTogether at relevant hackathons, community events, and conferences in NYC and beyond, driving new user adoption and developer interest.

  • Video & Content Creation
    Expand on the successful “Secret Features” video series to include more yield partners and highlight new protocol features.

3. Product Innovation & Tooling

  • Timalytics Enhancements

    • Refine existing analytics dashboards for Prize APR, Bonus Rewards APR, and PPC.
    • Share insights on Discord, Twitter, and community calls to keep PoolTogether participants informed.
  • Experiments & Reporting

    • Work alongside the PoolTogether core team to test new feature ideas, vault configurations, or marketing campaigns.
    • Continue building out easy-to-use reporting and data dashboards for partners to keep them engaged.

Milestones & Deliverables

  1. World Chain Mini App Launch

    • Timeline: Q1 2025
    • Deliverable: Hype the heck out of the launch. This is our main play in 2025. Should @tim get tattoos?
  2. Gnosis Sponsorship Growth

    • Timeline: Ongoing, with a target outcome by Q2 2025
    • Deliverable: Doubling of Gnosis Safe’s sponsorship; Safe X Gnosis campaign to onboard new depositors starting mid Jan 2025.
  3. Optimism LST Vault

    • Timeline: Achieve $6 million TVL by end of Q2 2025
    • Deliverable: Identify and promote a LST vault with actual APR. Unlock 72k OP bonus for the PoolTogether community.
  4. $40K in PPC

    • Timeline: End of 6-month period
    • Deliverable: Cumulative direct contributions, partner sponsorships, user campaigns, and strategic promotions that add up to at least $40k in Prize Pool Contributions.
  5. Expanded Content & Community Engagement

    • Timeline: Ongoing
    • Deliverable: 3+ new videos featuring strategic partners; 2+ in-person events attended/promoted; monthly Timalytics/developer advocacy product updates to the community.

Budget

  • Amount: $40,000 USDC

Conclusion

Watchman Labs has demonstrated its ability to deliver results for the PoolTogether Protocol—both in growing Prize Pool Contributions and forging new partnerships. Our mission for the next six months is straightforward: drive more TVL, expand user engagement, secure new sponsorships, and unlock valuable incentives. By approving this proposal for $40,000 USDC, the PoolTogether community can empower Watchman Labs to continue accelerating the protocol’s growth and ensuring its place at the forefront of decentralized prize savings.

We thank the community for its ongoing support and look forward to collaborating on PoolTogether’s next phase of success!

Respectfully submitted,
Watchman Labs

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After feedback from the community I’ve updated the proposal

:rotating_light: PTBR-25: Watchman Labs :rotating_light:

  • Start Date: January 1, 2025
  • Duration of Work: 3 months
  • Budget: $20,000 USDC

Summary

Over the last two months, Watchman Labs successfully contributed to the growth and visibility of the PoolTogether Protocol through new partnerships, innovative tooling (e.g., Timalytics), and advocacy at high-impact events. By collaborating with platforms like Giveth, Beefy, Yearn, and Gnosis, we’ve increased TVL and user engagement, reinforced PoolTogether’s multi-chain presence, and built new tools to grow Prize Pool Contributions (PPC).

Over the next three months, Watchman Labs will focus on:

  1. Driving Prize Pool Contributions (PPC) by deepening key partnerships (Beefy, Yearn, Morpho, Moonwell, Giveth).
  2. Securing new sponsorship campaigns and ensuring all vaults are on Odos and Portals for zap functionality.
  3. Expanding PoolTogether’s visibility with co-marketing initiatives and integrations, including attending Twitter Spaces and Community Calls with relevant partners.
  4. Enhancing user experience with features like Rainbow prize token display and Zerion prize notifications.
  5. Monitoring and reporting progress on PPC, marketing wins, integrations, and incentives.

This proposal outlines our accomplishments, next-phase goals, milestones, and a $20,000 USDC budget request for three months of work.


Recent Wins (Last 2 Months)

  • PoolTogether X Giveth Frontend
    Introduced General Magic to the PoolTogether Community, resulting in a proposal to create a streamlined UI for the PoolTogether x Giveth integration.

  • Secret Features Video Series
    Produced new videos featuring partnerships with Yearn and Beefy, sparking community interest and driving awareness of yield opportunities.

  • Gnosis Partnership Progress
    Built momentum on the Gnosis Safe depositor campaign—this resulted in a 200k sponsorship that attracted an additional 740k in TVL.

  • Optimism LST Vault Initiative
    Positioned PoolTogether to claim 72k OP if an LST vault on Optimism reaches $6 million TVL. Identifying and incentivizing a yield-bearing LST vault on Optimism remains a priority.

  • Timalytics MVP
    Launched a leaderboard for Prize Pool Contribution (PPC), Prize APR, and Bonus Reward APR, increasing transparency and competition. Promotion of the site resulted in two deposits.

These achievements illustrate our commitment to unlocking new avenues for TVL growth, forging key partnerships, and raising overall ecosystem awareness.


Next Three Months: Scope of Work

1. Accelerate PPC & TVL Growth

  • Partnership Co-Marketing
    Collaborate with Beefy, Yearn, Morpho, Moonwell, and Giveth to drive PPC and user engagement. Deploy co-marketing campaigns and content to highlight synergy.

  • Vault Accessibility Enhancements
    Ensure all PoolTogether vaults are integrated into Odos and Portals for seamless zap functionality.

  • Rainbow & Zerion User Experience

    • Add bonus rewards to Rainbow’s collectibles feature.
    • Display Rainbow prize tokens properly.
    • Enable Zerion prize notifications to keep users informed.
  • Drive $20k in Additional PPC
    Through partner incentives, user campaigns, and strategic promotions, we aim to bring in at least $20k in new Prize Pool Contributions over this three-month period.

2. Partnership Building & Marketing Efforts

  • Strengthen Partner Collaborations
    Deepen relationships with Beefy, Yearn, and Morpho. Introduce new partners like Giveth into campaigns and integrations.

  • Partner Community Engagement
    Participate in Twitter Spaces and Community Calls with partners to expand audiences and drive engagement.

3. Product Innovation & Tooling

  • Progress Reporting
    Track and report PPC growth, marketing wins, and incentive milestones, ensuring transparency and accountability.

Milestones & Deliverables

  1. Beefy, Yearn, Morpho, Giveth, and Gnosis Co-Marketing Campaigns
  • Timeline: Within 3 months
  • Deliverable: Launch coordinated campaigns showcasing PoolTogether’s value and synergy with these partners.
  1. Rainbow & Zerion Enhancements
  • Timeline: Within 3 months
  • Deliverable: Proper display of Rainbow prize tokens, bonus rewards in collectibles, and Zerion notifications enabled.
  1. Vault Accessibility Improvements
  • Timeline: Within 3 months
  • Deliverable: Ensure all vaults are accessible via Odos and Portals for zaps.
  1. $20k in PPC
  • Timeline: End of 3-month period
  • Deliverable: Achieve $20k in new Prize Pool Contributions through partnerships and campaigns.
  1. Partner Community Engagement
  • Timeline: Ongoing
  • Deliverable: Attend Twitter Spaces and Community Calls with partners to engage audiences and promote PoolTogether.

Budget

  • Amount: $20,000 USDC

Conclusion

Watchman Labs has demonstrated its ability to deliver results for the PoolTogether Protocol—both in growing Prize Pool Contributions and forging new partnerships. Our mission for the next three months is straightforward: drive PPC, expand user engagement, secure new sponsorships, and enhance user experience. By approving this proposal for $20,000 USDC, the PoolTogether community can empower Watchman Labs to continue accelerating the protocol’s growth and ensuring its place at the forefront of decentralized prize savings.

We thank the community for its ongoing support and look forward to collaborating on PoolTogether’s next phase of success!

Respectfully submitted,
Watchman Labs

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